RockBox Fitness Franchise
RockBox combines boxing, kickboxing, and functional training in a high-energy, inclusive environment. The concept fuses fitness with entertainment, focusing on building a strong community of results-focused members.
The Numbers
Business Overview
RockBox Fitness is a dynamic boxing and kickboxing-inspired fitness franchise that blends group training, circuit workouts, and rhythm-based sweat sessions. Established in 2017, RockBox studios are designed to energize participants through motivational instruction, upbeat music, and a “sweat science” workout that transforms ordinary routines into electrifying fitness experiences.
Franchise Opportunity
RockBox’s business model supports ambition—franchisees choose from owner-operator, semi-absentee, or multi-unit paths. With nearly 140 licenses in 17 states, the brand is rapidly expanding IFPG. The launch process includes lead generation support, real estate advice, equipment sourcing, staff and instructor training, and ongoing marketing. The scalable model is designed to maximize revenue through multiple fitness revenue streams and premium recapture .
Ideal Candidate
Ideal owners have a passion for community-driven leadership. RockBox values entrepreneurs who can inspire, connect, and lead vibrant studio teams. Both fitness professionals and savvy business operators without fitness backgrounds can succeed, given RockBox’s step-by-step support.
Investment Info
Total investment ranges from $388K to $622K, including a $59,900 franchise fee. Prospective owners should have $100K+ in liquid capital and a net worth of around $500K.
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Initial Franchise Fee: |
$59,900 |
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Total Investment Range: |
$388,444 – $622,900 |
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Liquid Capital Requirement: |
$100,000 |
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Net Worth Requirement: |
$500,000 |
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Royalty Fee: |
7% or $1500, whichever is greater |
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Advertising Fee |
1% to national fund + $1500 local ads |
Get Started
Fire up your fitness passion—We are ready to help you explore RockBox Fitness and launch an exhilarating boxing studio in your community.
