Alloy Personal Training Franchise
Alloy offers personal training in a small group format with a focus on adults over 50. Backed by decades of fitness expertise, it's a results-based brand focused on longevity, strength, and a premium service experience.
The Numbers
Business Description / Overview
Alloy Personal Training fitness program was created over 3 decades ago based on the philosophy that personalized, professional fitness coaching improves results. Alloy’s fitness programs have proven to be some of the most effective fitness plans in the world, especially for adults 50 and older.
Alloy Personal Training is a tech-forward fitness studio that blends personal training with data-driven, performance-enhancing programming. Alloy’s exclusive gym franchise model includes optimal coach-to-client ratios, customized workout plans, effective tracking tools, and flexible membership options.
Franchise Opportunity
Franchisees gain a modern, scalable fitness model backed by proprietary software, marketing systems, and a growing brand identity. Initial units benefit from corporate-led site selection, build-out guidance, and ongoing training by seasoned fitness and business experts
Ideal Candidate Profile
Entrepreneurial fitness enthusiasts who are high-energy individuals, passionate about fitness and tech, with strong sales and operational skills. Trainers or fitness professionals with a business mindset and an interest in leveraging data for client success will thrive.
Get Started
Are you ready to join the $33 billion fitness industry and take control of your financial future by being your own boss? Excited to build a data-driven fitness brand? Contact Own a Fitness Business to explore owning an Alloy studio and redefine personal training in your market.
